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Możliwa lokalizacja
  • Poznań
Technologie i narzędzia

Wymagane:

  • Google Analytics
  • Google Data Studio
  • Google Ads
  • Facebook Ads
  • Microsoft Word
  • Microsoft Excel
  • Microsoft Power Point

Dodatkowe atuty:

  • Google Search Console
  • Google Tag Manager
  • LinkedIn Ads
  • TikTok Ads
  • Bing ads
  • Marketing Automation
  • SEO

Do Działu Marketingu firmy Sii, największej firmy IT i inżynieryjnej w Polsce, poszukujemy rzetelnej osoby na stanowisko Online Marketing Specialist, która będzie odpowiedzialna za wsparcie w tworzeniu kampanii SEM i SEO oraz monitorowanie ich efektywności poprzez przygotowywanie analiz i raportów.

Dlatego jeśli czujesz, że to stanowisko dla Ciebie – aplikuj! Dołączysz do dynamicznie rozwijającego się 40-osobowego zespołu o szerokim przekroju kompetencji oraz będziesz mieć wpływ na wyniki sprzedażowe i rekrutacyjne firmy.

Twoje zadania

  • Współtworzenie i wdrożenie strategii SEM z uwzględnieniem ruchu z SEO i PPC w wyszukiwarce
  • Tworzenie, prowadzenie i optymalizowanie kampanii Google Ads, Meta Ads, LinkedIn Ads, Bing Ads oraz TikTok Ads oraz kampanii retargetingowych
  • Współpraca w zakresie kampanii marketing automation
  • Koordynacja działań z zespołem developerów w zakresie optymalizacji stron www w celu intensyfikacji rezultatów z działań SEO i SEM
  • Współpraca z zespołem odpowiedzialnym za firmowe kanały social media w zakresie rekomendacji i best practices
  • Przygotowanie analiz i raportów podsumowujących prowadzone działania
  • Regularne monitorowanie i analizę działań konkurencji
  • Ciągłe poszukiwanie nowych rozwiązań oraz wdrażanie najlepszych z nich

Twoje umiejętności
  • Minimum roczne doświadczenie w prowadzeniu kampanii SEM
  • Biegłe umiejętności korzystania z Google Ads oraz Meta Ads
  • Doskonałe umiejętności korzystania z narzędzi takich jak: Google Analytics, Google Tag Manager, Ahrefs, Senuto czy Semstorm
  • Bardzo dobra znajomość języka angielskiego
  • Zaawansowana znajomość pakietu MS Office

Mile widziane:

  • Praktyka w prowadzeniu kampanii LinkedIn Ads
  • Umiejętność obsługi narzędzi do automatyzacji marketingu
  • Doświadczenie w prowadzeniu kampanii rekrutacyjnych oraz w sektorze B2B z wykorzystaniem działań SEM na rynku międzynarodowym

Nr oferty 240813-UBHTE

Possible location
  • Poznan
Technologies & tools

Must have:

  • Google Analytics
  • Google Data Studio
  • Google Ads
  • Facebook Ads
  • Microsoft Word
  • Microsoft Excel
  • Microsoft Power Point

Nice to have:

  • Google Search Console
  • Google Tag Manager
  • LinkedIn Ads
  • TikTok Ads
  • Bing ads
  • Marketing Automation
  • SEO

To the Marketing Department of Sii, the largest IT and engineering company in Poland, we are looking for a reliable person for the position of Online Marketing Specialist, who will be responsible for supporting the creation of SEM and SEO campaigns and monitoring their effectiveness through the preparation of analysis and reports.

Therefore, if you feel that this is the position for you - apply! You will join a rapidly growing team of 40 people with a wide cross-section of competencies, and you will have an impact on the company's sales and recruitment results.

Your role

  • Co-creation and implementation of SEM strategies with traffic from SEO and PPC search engine traffic
  • Create, run and optimize Google Ads, Meta Ads, LinkedIn Ads, Bing Ads and TikTok Ads campaigns and retargeting campaigns
  • Collaborate on marketing automation campaigns
  • Coordinating with the development team on website optimization to intensify results from SEO and SEM efforts
  • Collaborate with the team responsible for the company's social media channels on recommendations and best practices
  • Preparation of analyses and reports summarizing the conducted activities
  • Regular monitoring and analysis of competitors' activities
  • Continuous search for new solutions and implementation of the best of them

Your skills

  • A minimum of one year experience in running SEM campaigns
  • Proficient skills in using Google Ads and Meta Ads
  • Excellent skills in using tools such as Google Analytics, Google Tag Manager, Ahrefs, Senuto or Semstorm
  • Very good knowledge of the English language
  • Advanced knowledge of MS Office

Optional:

  • Practice in running LinkedIn Ads campaigns
  • Ability to operate marketing automation tools
  • Experience in running recruitment and B2B campaigns using SEM activities in the international market


Job no. 240813-UBHTE

Why Sii

Great Place to Work since 2015

it’s thanks to feedback from our workers that we get this special title and constantly implement new ideas

Fascinating projects

prestigious brands from around the world, long-term contracts and preferred partner status for many clients

Project suited to you

Do you want to change your career path? Is your project coming to an end? We’ll find you a new one! We have an app for this – Job Changer

We share the profit with Workers

Last year we allocated PLN 2,1BN to this benefit

PLN 500 000 per year for your ideas

with this amount, we support the passions and voluntary actions of our workers

7 500 experts and many development opportunities

Tech Communities, workshops, a training platform, and a technology blog – you choose

Employment stability

revenue of EUR 300 M, no debts, since 2006 on the market

Great, comfortable offices

perfect place to work, integrate, have fun together, and celebrate successes

Open-minded and available management team

quick decision-making, we’re all on a first-name basis

True values

these are not empty words – we’re guided by them every day

Fantastic atmosphere

created by all Sii Power People

Attractive benefits package

private healthcare, benefits cafeteria platform, car discounts and more

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